marketing’

Thursday Tech Tips: Can’t Use it Just Because It’s on the Internet

Hello everyone! Welcome to a fresh post in our Thursday Tech Tips series. Last time we talked about web tools and apps that you can use to help you with your writing and promotion work. Among those tools, I mentioned one to help you design your own banners and teasers. That leads to today’s topic: What […]


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Monday Marketing Bite: The Three Golden Rules of Guest Posting

Whether part of a book blog tour or an occasional marketing strategy to reach new readers, guest posts should be an integral part of an author’s promotional tool kit. Why? First off, because of the promise of reaching a new audience. Meeting new readers at their usual hangout – book blogs and social media groups […]


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Thursday Tech Tips: 5 Web Services & Apps Authors Should Use

We all know writing, publishing, and promoting books is not an easy task for authors. Everything takes time and effort, so whenever I find ways to make things run smoothly, I go for it! Making things easier on myself, accessing my work from anywhere, and keeping it nicely backed up are huge goals for me, and […]


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Monday Marketing Bite: 5 Mistakes to Avoid when Organizing Your Book Blog Tour

Blog tours are a great way of promoting a book – you get word out, you get reviews, more people decide to try you out and click buy. There is a lot of work that goes into organizing a blog tour, and sometimes mistakes happen. I’ve made or seen some of these myself, and learning […]


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Monday Marketing Bite: Author vs Book Facebook Page

Which is the better social media marketing option: creating an author Facebook page, or a dedicated page for your book and/or series? Find out the pros and cons of each option!


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