- September 15th, 2016
- Alina Popescu
- PR & Marketing Tips, Writing & Publishing
- Amazon, Amazon reviews, authors, book blog tours, book blogs, book marketing, book PR, Book PR companies, book promoters, book reviewers, book reviews, book tours, editorial reviews, google, publishers
Before we begin, you should know that I started as a reader. I’ve been reading since before I turned five and love doing to this day. I am the kind of reader that tries all genres. I will never say “I only read this” or “I only publish reviews of X type of books.” I […]
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- September 24th, 2015
- Alina Popescu
- Writing & Publishing
- banners, book PR, book trailers, copyright, cover art, images, licensing photos, licensing songs, marketing, music, pictures, teasers, tech tips, video soundtrack, video trailers
Hello everyone! Welcome to a fresh post in our Thursday Tech Tips series. Last time we talked about web tools and apps that you can use to help you with your writing and promotion work. Among those tools, I mentioned one to help you design your own banners and teasers. That leads to today’s topic: What […]
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Whether part of a book blog tour or an occasional marketing strategy to reach new readers, guest posts should be an integral part of an author’s promotional tool kit. Why? First off, because of the promise of reaching a new audience. Meeting new readers at their usual hangout – book blogs and social media groups […]
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- August 31st, 2015
- Alina Popescu
- PR & Marketing Tips
- blog tour hosts, blog tours, bloggers, book blog tours, book marketing, book PR, hosting a blog tour, marketing, organizing a blog tour, tips, writers
Blog tours are a great way of promoting a book – you get word out, you get reviews, more people decide to try you out and click buy. There is a lot of work that goes into organizing a blog tour, and sometimes mistakes happen. I’ve made or seen some of these myself, and learning […]
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- August 24th, 2015
- Alina Popescu
- PR & Marketing Tips
- author page, book marketing, book page, book PR, Facebook, Facebook pages, featured, marketing, marketing tips, monday marketing bite, social media, social media promotion, social media tips
Which is the better social media marketing option: creating an author Facebook page, or a dedicated page for your book and/or series? Find out the pros and cons of each option!
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- January 24th, 2015
- Alina Popescu
- PR & Marketing Tips
- author branding, author promotion, authors, blog tour organizer, blog tours, book blog tours, book marketing, book PR, book promo, book reviewers, featured, promoting books
To most of us participating in them, they seem pretty obvious, but to most people – from book reviewers to readers and authors that are new to this type of promotion – the blog tour that promotes a book is a mystery. Sure, they might know every element it comprises, but what the tour really […]
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- December 29th, 2014
- Alina Popescu
- PR & Marketing Tips
- audiences, authors, blog niche, blog schedule, blogging, blogging tips, book marketing, book PR, marketing for writers, marketing tips, PR for book authors, PR tips, promotion, social media, writer blog, writers, writing
Blogging is dead. I’ve heard that a few times in the past decade. Yes, I have been blogging for almost ten years and blogging is still alive and well. Yet people rush to announce its death so often, it drives me insane. A while back I saw the obituary in a post that mostly dealt with how […]
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